As our artist is an indie band, it wouldn't make sense for them to sign to a main major record label, especially as we are planning for them to be a new band. Conventionally they would sign to a smaller subsidiary label, and likely one that is more genre-specific, a decision shown in the notes we made in our production meeting below:
This decision was based on researching similar artists, such as Walk the Moon, Everything Everything and Bleachers, who are all signed to RCA Records, a subsidiary company of Sony Music Entertainment.
RCA Records is based in New York, and when coming up with our own label, a difference is we have decided to base ours in London, giving British indie artists a platform for success - they can be signed close to home, to a label attached to a major company, Sony Music Entertainment.
Hypothetically, if our label existed, we would sign artists such as:
(Bleachers, Everything Everything, Foxes, Kodaline, Mø, Tom Odell, Neon Jungle) |
We decided to call our label Husky Records, because we thought it is a memorable and quirky name well suited to an indie label (and not too different from some real life indie labels such as Domino Records). "Husky" can also have a double meaning - the breed of dog, which provides an opportunity for a recognisable logo, and also the style of voice, so the name of the record has a subtle link to music.
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